Always start with strategy.
Gold Miner Media partners with forward-thinking brands to help them connect to consumers with culturally-relevant content. Your brand needs people talking about it to grow—we can help with that.
You could be sitting on a gold mine.
The average person spends about 145 minutes on social media every day and 76% of social media users have purchased something they saw on social media. Yet, less than 50% of brand leaders think they are making an impact from their organic social media efforts.
Don’t let fear, intimidation, or a lack of knowledge limit your company’s social media potential. By working with Gold Miner Media, you’ll be able to create community, promote your product in a socially-relevant way, and walk away with the knowledge and tools you need to finally harness the power of organic social media.
Source: Forbes
Let’s get digging.
Gold Miner Media uses industry expertise and consumer psychology to help your brand reach new audiences, increase visibility, and get people talking about your brand.
Our social media strategy and consulting services are best for brands with:
- Clear goals and objectives
- An existing social media presence
- A team in place to help execute on strategy
- $3M – $1B+ in annual revenue
Social Media Audits
If your business is struggling with social media, we’ve got your back! Our industry-leading audits go incredibly deep into all things social: content, audiences, workflows, analytics, and talent.
Internal Audit
We dig deep into your existing social media accounts to carefully analyze your data and discover what’s working, what’s not, and what people think of your brand. Your internal audit will provide a detailed diagnosis and opportunities for improvement.
Competitive Audit
This audit involves an in-depth report of your top competitors’ social media accounts including growth and engagement benchmarks in order to discover the opportunities for your brand to stand out in a crowded market.
Social Media Strategy
Once we’ve audited your company’s social media accounts, we develop robust Strategy & Content Playbooks designed to connect the dots between your business goals, big-picture marketing strategy, and ongoing social media efforts.
By undergoing Gold Miner Media’s social media strategy services, you’ll receive:
- Complete clarity about your brand’s strategic whitespace opportunities
- Total confidence to connect your brand to new and existing customers on social media
- Effective brand positioning that connects to your brand’s culture
- Evergreen content pillars that don’t depend on chasing trends every week
- A simple, repeatable system to create content
- A scalable way to train social media managers, marketing teams, and customer service specialists
- Clear KPIs and direction for creating reports that track your growth
Social Media Consulting
If you’re looking for a social media expert, you’ve come to the right place. You’ll receive ongoing guidance from Tom Miner to help your marketing team successfully strategize, develop workflows, create content, and handle reporting and analytics to ensure your brand receives maximum social media ROI.
1:1 Online Coaching
Ideal for business leaders, social media managers, and high-profile entrepreneurs looking for more individualized attention, Gold Miner Media’s 1:1 coaching with Tom Miner will help you translate your personal brand into a thriving social media presence. Through online coaching sessions, you’ll be able to define your goals and track your progress, avoiding potential pitfalls and finding success along the way.
I’ve talked to dozens of so-called “social media experts,” and Tom was the first to truly live up to this.
Tom has impressed me since day one with his professionalism, intelligence, strategy, and deep experience within social media.
After a year-long partnership, I can say with the utmost confidence that Tom is more than just an expert in social media. He is a thoughtful and impactful strategist, a committed contributor, and a valuable extension of any social media team. He is responsive, adept, and goes above and beyond project scope in order to deliver an effective and impactful result.
He completed a social media audit and strategy for our business. I’ve worked with several social media specialists over the past few years, and none have come close to the level of quality and expertise that Tom brings to the table.
I went into the call feeling a lot of confusion and doubt about my social media plan. And by the end, I knew with a LOT more certainty (and excitement) about how to build my social following. Tom Miner is the real deal.
Tom is a rare find. He immediately brings a sense of curiosity, hustle, and proactiveness to your team. But he also brings incredible talent and an insatiable desire to create great, brand-changing work. He made a significant contribution to our success at Crocs.
I can’t recommend Tom highly enough and our entire team appreciated his deep knowledge and understanding of all the social media platforms!
He took the time to create a comprehensive and personalized communication plan and provided not only a solid and definitive strategy, but tools and templates to help us hit the ground running and we've already improved engagement in a matter of weeks.
Let’s talk.
To get started, book a free intro call to share your social media needs and goals, and discover how we can best support them.
Develop a plan.
Based on our conversation, we’ll put together a customized action plan designed to achieve your goals.
We get to work.
Our favorite step! We’re rolling our sleeves up already. Let’s get started.
You’ve got questions.
We’ve got answers.
What types of brands do you work with?
What’s the difference between social media strategy and consulting services?
How much do social media strategy and consulting services cost?
Do you offer social media management and content creation services?
How can I start working with Gold Miner Media?
You’ve got the right social strategy, but now what?
Explore Gold Miner Media’s social media management services and take content creation off your plate.
Gold Miner Media helps modern brands craft strategic social media content that builds community and creates word of mouth growth.